Property News

Working from home means employees are ready to live further out

What's an extra hour's commute if you only have to make the journey once or twice a week?

Leading housebuilder Barratt Kent, together with research partner GoodMore Global, has looked into the new attitudes to working from home and its impact on the housing sector; noting increased expectations of working from home in the south-east.

The new research has revealed that a third of those expecting to work from home three or more days a week have declared themselves more likely to move house than before the pandemic. The research also suggests that those who think they will be able to work between three and five days from home will now be prepared to move as much as an extra hour away from their workplace.

Key research findings, from 750 participants across London and the south-east are:

  • 37% of people expect to be regularly working from home in future
  • 18-34-year-olds are most likely to work from home in the future, with four-in-10 expecting to be working from home three days a week or more (21% envisage they will be working from home three days a week, 5% four days and 15% five days) 
  • Unsurprisingly, those who think they’ll work from home more are most likely to be looking to move; a third of those expecting to work from home three or more days a week declare themselves more likely to move house than before the pandemic
  • Those who think they’ll be working from home most are happiest to compromise a longer commute for more space (21% of three days a week homeworkers agree, rising to 25% of five days a week homeworkers)
  • Those working from home more than three days a week are more prepared to move as much as an extra hour away from their workplace.

Natalie Perry, sales and marketing director for Barratt Kent, comments: “Lockdown has clearly been a massive change for most companies with the decanting of offices in towns and cities as people increasingly work remotely. This is changing people’s views on how and where they want to live by not being tied to their office.

“With a further announcement calling for people to work from home where possible, we will likely see this continue with the knock-on repercussions in the housing market. Those who’ve been on the fence about leaving a big town or city may take this second announcement as the push they need to make their move. The survey results show there is a desire to move and combined with current stamp duty savings available, it’s helping to keep the housing market buoyant even in the midst of a second lockdown.”

Just right for working from home – the office space in the Kingsley showhome at Barratt’s Perry Court development

KENT figures

  • 29% of those living in Kent expect to work from home at least one day a week post-Covid, with 17% working from home more than three days a week
  • 18% of those living in Kent would compromise on a longer commute when they move because they’ll be working from home

What’s available to buy in Kent?

Barratt recently released its second phase of new three- and four-bedroom homes at Chilmington Green, part of the wider Ashford Garden City scheme. The new homes are surrounded by acres of green open space and parkland carefully designed around protected woodlands, while selected homes overlook open fields. Prices start from £344,995.

In Faversham, Barratt’s Perry Court development sits in a semi-rural location just outside of the historic market town. The development is surrounded by orchards, with plans for allotments and play areas in future phases. Prices start from £394,995.

David Wilson Homes, part of Barratt Developments, is building a collection of new homes in rural Staplehurst, nine miles south of Maidstone. The Dickens Gate development offers three, four and five-bedroom family homes set amongs open spaces and retained wildlife areas, with plans for allotments and play areas. Prices start from £344,995.

To find out more about Chilmington Green or Perry Court, call 0333 355 8498 or visit www.barratthomes.co.uk. For further details on Dickens Gate, call 0333 355 8503 or visit www.dwh.co.uk.

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David Buckley

Dave Buckley is a career journalist. “I once went painting girders for a week and discovered I didn’t like heights,” he says. “Apart from that it has always been journalism for me in one form or another.” Past local weekly publications he has worked for include: the South-East London Mercury* covering the Borough of Greenwich as a junior reporter; Orpington-based News Shopper as a sub-editor; and the Kent Messenger when based in Larkfield, Maidstone, as deputy chief sub-editor. He has also worked for the following dailies/nationals: Daily Express, Today*, News of the World* and Hong Kong Star*. All those marked with an asterisk no longer exist (trend emerging?). He owned and edited a Thailand-based property magazine before returning to England and currently works as a production editor on a car fleet magazine. His first foray into property ownership saw him move from London to Rainham (the Gillingham, Kent, variety). He has subsequently lived in Chislehurst, Petts Wood and Orpington in the Borough of Bromley (which he still regards as being in Kent). In more recent years he owned three different properties on the Kings Hill (West Malling) development.

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