Most business in Kent still favours their own social network marketing, but struggle not just with converting activity into a customer but basic engagement too. Truth is it has never been more difficult to engage with customers, even though on face it has seemingly never been easier for business to use social networks to connect.
Here is the problem. Everyone and their dog is using social media to try and win new customers. It is a quagmire. So much so that there is consumer apathy as after all social networks were designed for users to see more of what their friends and associates are up to. It is why Facebook have made changes to their logorthyms yet again to show less posts on peoples walls from businesses.
So, What is the Answer?
Inspire Kent is part of a much bigger media division – which includes television shows and websites in Asia. One of the websites Thaivisa.com attracts 1.2million unique visitors to its site a month and a daily newsletter with over 330k subscribers. The team is well equipped to helping business get results.
The trick is to deliver the message in the right way for the different platforms. You do not deliver the message in the same way. For example, square micro video like below is ideal for Facebook and Instagram as it has a nice big on screen footprint and text on screen – as most users watch on their mobile without sound.
You can still develop your own social network campaigns, but do use the analytics to review each campaign. But really you are best off doing what you do best, running your own business. It is your expertise.
Forget print and traditional media like local television and radio. It is too difficult to quantify and over priced.
Inspire Kent can help you with your total digital marketing, we can help produce online content and push the message out to our numerous platforms. Here is what we can offer:
(1) Twice Weekly eNewsletter – We send out to an organically grown 700+ email subscribers in Kent twice a week, Tuesday and Friday. You can have a post included in this each week. We can tell you how many people clicked on your post and read about you on our website. Plus we can tell you what % of our members choose to read your post, so you can see how competitive you are versus others.
(2) Social Networks – We have regional and county Facebook pages, we can post your business in selected or all of these groups. Total Facebook followers are around 10k. We also have an active Instagram and Twitter account you can use. We also offer microvideo production like shown above and will make a copy available for you to use in your own online campaigns.
(3) Website – We will post every week for you about your business on InspireKent.co.uk and help you connect with more of our users. This also assists in building more searchable content for you.
This can all be for FREE
You can have all of these on a full direct barter, that’s right – you pay zero. All we require is the following:
– 30 emails from your friends who would agree to subscribe to our eNewsletter
– Share an Inspire Kent post on your own Facebook page once a week – this can include your OWN post – so it is all to your gain anyway!
We would even make you a micro video as part of this deal – you would need to provide the video footage with our guidance.
This would be for a ONE MONTH trial, after which we are happy to re agree a new barter terms for you.
EMAIL firstname.lastname@example.org and let’s get started!